As Canada’s largest privately-owned obstructive sleep apnea treatment group, Resolute Health delivers a patient-centric health care experience through its clinic operations across the country. We have patients, not customers; clinics, not stores; and an unwavering commitment to improve the lives of everyone who allows us the privilege of participating in their health care. Built on a model of continuing care, we believe that if we do right by a patient, we will create a lifetime relationship. If you aspire to change the lives of those we serve, then we may have a wonderful opportunity for you.

We are currently seeking an Intermediate Marketing Specialist to join our team in Bedford, Nova Scotia.

Reporting to the Director, Marketing, the Marketing Specialist will be accountable for executing a wide variety of marketing initiatives for our 10 clinic brands across Canada. The ideal candidate for this role will have well-rounded digital know-how, excellent writing and editing abilities, and superior planning and project management skills. You’ll work closely with the Director of Marketing to develop and implement strategies that support patient acquisition and improve patient experience.

For this exciting new opportunity, we are looking for someone who will be curious, eager to learn, and highly adaptable. The successful candidate needs to be organized, detail-oriented, and capable of managing multiple projects and deadlines. Enjoy hands-on collaboration with your immediate team, other functions in the organization, and external partners like vendors and agencies.

Key Accountabilities Include:

• Assist in developing the overall marketing strategies across all brands.
• Develop and oversee the creation of a variety of digital and physical marketing materials.
• Write and edit compelling marketing content.
• Manage reporting of all key measurements and results.
• Collect key insights and utilize them in developing overall strategy and plans.
• Build and maintain effective working relationships with internal teams and external stakeholders to ensure fully integrated planning and collaboration around the patient.
• Build and maintain relationships with marketing agencies to ensure engagements are delivered on time and on budget.
• Manage projects effectively to ensure budgets and deadlines are met.
• Lead other strategic initiatives or programs as assigned.

Qualifications:

• 3-5 years of experience in a role with similar level of responsibility; experience working with or in a marketing agency is considered an asset.
• University degree or community college equivalent in Marketing, or equivalent combination of education and work experience.
• Expertise in marketing and communications, especially digital marketing and content strategy.
• Ability to multi-task and provide attention to detail.
• Ability to contribute individually, participate in cross-functional teams, and work with agency partners.
• Experience using Marketing Cloud, HubSpot, Marketo, MailChimp, or other marketing automation software. Certification in those platforms is considered an asset.
• Experience with Salesforce or other CRMs for managing customer data.
• Experience with a CMS to manage a website or blog.
• Experience with website development projects and/or redesigns is considered an asset.
• Ability to manage digital advertising campaigns (paid search, paid social) and/or certified in Google Ads, Analytics.
• Excellent written and verbal communication skills.

Dedicated to representing the communities in which we live and work, we embrace diversity throughout our organization and encourage members of equity groups to self identify during the application process. We thank all candidates for their interest; however, only those selected for an interview will be contacted.

Job Types: Full-time, Permanent

Benefits:

• Casual dress
• Company events
• Dental care
• Disability insurance
• Employee assistance program
• Extended health care
• Life insurance
• On-site gym
• On-site parking
• Paid time off
• RRSP match
• Vision care
• Wellness program
• Work from home

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• Bedford, NS B4B 2V0: reliably commute or plan to relocate before starting work (preferred)

Application question(s):

• What are your salary expectations for this role?
• Do you have experience or certifications with marketing automation platforms (e.g. Marketing Cloud, HubSpot, Marketo, etc)

Education:

• Secondary School (preferred)

Licence/Certification:

• Google (Ads and/or Analytics). (preferred)

Work Location: Hybrid remote in Bedford, NS B4B 2V0

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