Marketing Coordinator - Global Job at Robertson College

Robertson College Calgary, AB

$52,000–$57,000 a year

Robertson is the School of New Work. Our vision is for everyone to have a good life through a prosperous and fulfilling career. Our mission is to empower our learners with the most relevant training and up-to-date industry insights so that they may find fulfilling and meaningful careers.

Having a deep understanding of the demands of the modern workforce is integral to what we offer our learners. That is why internally, we place such value on building a work culture that is flexible and adaptive to the changing world of work. Our 4 day work week gives our team members a #MeDay each week to invest in themselves. We also seek out diversity in our team. We #CelebrateEverything and encourage team members to take paid time off to celebrate their cultural, religious, and spiritual holidays. Our team is intentionally talent-dense - our strength lies in the differences in backgrounds and expertise that we each bring to the table.

Ours is a fast-paced environment where we continually challenge ourselves to think outside of the box. We want our team to feel welcomed, energized, and engaged while having fun. If this sounds like the right fit for you - we invite you to come join us!

Overview

We’re looking for a Marketing Coordinator - Global to join our team and work alongside the Robertson Global team. The right person will appreciate and understand the passion and energy this fast growing division has for our students. To build on the momentum, we’re searching for a highly qualified marketing coordinator who can contribute to existing programs while assisting with development of new initiatives aligned with company and client goals.

The ideal candidate will have experience in a wide range of marketing functions, including communications, advertising, branding, digital, and social media. The marketing coordinator must be an organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines.

What you'll be doing:

  • Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
  • Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral
  • Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
  • Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
  • Update Robertson Global web content regularly and keep information current
  • Create and prepare marketing promotional materials for Global teams’ recruitment trips
  • Assist with creating email templates (branded) and work closely with the Systems team to ensure as much automation is in place as possible
  • Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
  • Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
  • Conduct market research and identify trends
  • Manage relationships with merch vendor and any other external vendors pertaining to role.
  • Work within the allotted budgets.

Essential Skills and Traits

  • Experience in marketing coordination or similar role
  • Knowledge of traditional and digital marketing, content marketing, and social media marketing
  • Experience using data analytics software for research
  • Excellent communication and presentation skills
  • Bachelor’s degree (or equivalent) in marketing, advertising, or communications preferred,
  • Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
  • Working knowledge of HTML and design and email software
  • Experience in budgeting and forecasting

Don’t feel like you meet every requirement? We encourage you to apply anyways! Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single requirement.

Education Canada Group (parent company of Robertson College) is an equal opportunity employer. We celebrate diversity in our inclusive work environment and encourage people from all walks of life to apply. We are committed to fostering an inclusive and diverse environment where everyone feels seen, heard and valued. We embrace our team's differences and know that diversity in our team is the strength that drives our success. We want you to feel welcomed, energized, challenged, and engaged while having fun. Come and grow with us! If you are someone who loves the highs and lows of doing meaningful work with like-minded team members, we’d like you to hear from you. If you would like to request for reasonable accommodations for the interview process, please let us know.

As a company we are committed to uplifting indigenous voices, respecting traditional lands, raising awareness and working in collaboration with Indigenous partners in the spirit of reconciliation.

We acknowledge that our campus located in Winnipeg is on Treaty 1 territory, the traditional lands and waters of Anishinaabe [AH - NISH - AH - NAH – BAY], Ininiwak, Anishininiwak, Dakota, and Dene (DEN-EH) peoples, and the National Homeland of the Red River Métis. We acknowledge that our water is sourced from Shoal Lake 40 First Nation located on Treaty 3.

In Alberta, We acknowledge Robertson College is on the traditional territories of the Blackfoot Confederacy (Siksika, Kainai (Gay-aynah), Piikani (Pe-gun-ee)), the Tsuut’ina (soot-tin-a), the Iyarhe (E-a-hey) Nakoda Nations, the Métis Nation (Region 3), and all people who make their homes in the Treaty 7 region of Southern Alberta.

In Edmonton on Treaty 6 territory, a traditional gathering place, traveling route and home for many Indigenous Peoples including the Nehiyawak/Cree, Tsuut’ina, Niitsitapi/Blackfoot, Métis, Nakota Sioux, Haudenosaunee/Iroquois, Dene Suliné, Anishinaabe/Ojibway/Saulteaux, and the Inuk/Inuit.

Job Types: Full-time, Permanent

Salary: $52,000.00-$57,000.00 per year

Benefits:

  • Dental care
  • Disability insurance
  • Extended health care
  • Life insurance
  • Paid time off
  • RRSP match
  • Vision care

Schedule:

  • Monday to Friday

Ability to commute/relocate:

  • Calgary, AB T2A 6R1: reliably commute or plan to relocate before starting work (required)

Education:

  • Bachelor's Degree (required)

Experience:

  • Marketing: 2 years (required)
  • marketing coordination: 2 years (required)

Work Location: In person

Expected start date: 2023-05-15




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