About Loyalist

Loyalist College is located on the territory of the Huron-Wendat, the Anishinaabeg, and the Haudenosaunee people. We acknowledge our shared obligation to respect, honour, and sustain these lands and the natural resources contained within.

Loyalist College is Ontario’s Destination College – empowering students, faculty, staff, and partners through experiential, industry focused, cluster-based education, training, and applied research programs. Located on more than 200 acres in the beautiful Bay of Quinte region, the College is perfectly positioned between Toronto, Ottawa, and Montreal. Loyalist College is a close-knit community where students and their success come first. Loyalist provides personalized attention in small classes, rewarding field placements, and superior student services. Its Belleville, Bancroft, Port Hope and Toronto campuses support programs and services for more than 6,000 full-time and 8,000 part-time students each year.

• Working with the Manager and Director to develop milestone and responsibility charts for the design and development of the new website and subsites.
• Tracking on a bi-weekly basis the status of each milestone, all critical project data, resource utilization, and overall project impacts.
• Leading biweekly departmental project meetings.
• Escalating immediately any project issue(s) to project leads and Director.
• Managing multiple external contractors specializing in design, website development, marketing, etc.
• Managing, tracking and working within a predetermined project budget.
• Making recommendations to leadership on project progress and make recommendations around best practices.
• Conducting research on best practices in web design and SEO in the post-secondary sector.
• Liaising with teams across the College to determine their key audiences and business needs in the new website.
• Using existing analytics to research current website users, internal search data, and common referral sites.
• Researching website trends in the post-secondary sector, including common online behaviours of primary and secondary audiences.
• Being a leader in the content space, making strategic decisions as part of our cross-functional teams, from pitch and conceptual briefing to final copy and proofing.
• Creating original web copy to motivate engagement, drive applications and encourage conversion, tailored to multiple audiences.
• Working within the new architecture to redevelop all written content.
• Sourcing new multimedia content as needed.
• Using strategy to help the team reimagine all written and multimedia content, providing advice on how strategy can be used to inform projects beyond the website.
• Editing content provided by vendors, internal team members and external departments to fit within the College’s voice while retaining the essential information and key messages.

• Completion of a three (3) year diploma or degree in Marketing, Design, Business, Communications or related field of study
• Minimum of five (5) years of experience working in marketing and digital content development with proven experience managing large, complex projects
• Ability to manage time and prioritize tasks in a fast-paced environment
• Excellent problem solving and decision-making skills
• Demonstrated ability to take initiative and work independently
• Experience with progressive levels of responsibility for communications planning and execution, with a proven record of writing, editing, developing creative communications for web and digital platforms for multiple audiences
• Evidence of success working with cross-functional teams.
• Strong research and data collection skills
• Demonstrated ability to manage multiple projects and priorities successfully while maintaining high levels of quality and productivity
• High level of interpersonal skills and the capacity to listen effectively and sensitively to a broad range of diverse stakeholders, including students, faculty, and staff members

Please note:

Following an offer of employment, candidates with Canadian credentials will be required to provide official transcripts from the granting educational institution(s); candidates with international credentials must provide World Education Services (WES) www.wes.org/ca evaluation (at their own cost) confirming Canadian equivalency of their credentials.

Loyalist is committed to promoting a diverse and inclusive college community. We encourage and welcome applications from marginalized and equity seeking groups. Loyalist College is committed to accommodating applicants with disabilities throughout the hiring process. If you have accommodation needs, please inform us as soon as possible by sending an email to peopleandculture@loyalistcollege.com.

We thank all applicants, however, only those selected for an interview will be contacted

Benefits for Full-time Initiatives/Opportunities Staff include:

• These positions are full-time positions within the Full-time Support Staff bargaining unit in which the established termination date is known at the time the position is created. The Initiative/Opportunities position may not exceed twenty-four (24) consecutive months unless extended with written agreement of the Local Union.
• A comprehensive Extended Health & Dental Plan (covering 85% of eligible paramedical services up to a combined maximum of $2,000 in any calendar year): College Employer Council website with Benefit Booklet
• A defined benefit pension plan with CAAT pension where you will enjoy the certainty of predictable and secure lifetime pension payments: CAAT pension website
• Life and accident insurance
• Out-of-country travel insurance
• Pregnancy and parental leave, including a top-up to Employment Insurance benefits
• Tuition reimbursement opportunities and 3 paid professional development days/year

Work Life Balance Matters at Loyalist College

Full-time Initiatives/Opportunities staff can expect:

• After 1 year of service, vacation entitlement starts at 15 days
• December closure period without loss of pay for scheduled hours
• Employee Family Assistance Plan - provides timely short-term counselling and consultation assistance to employees and their immediate family
• Fitness Centre Membership - exclusive facilities for use by Staff and Students only on the Belleville Campus (see website for pricing)
• An Inclusive and Accessible Workplace