Job Title – Sales Analyst

Department- Sales

Years of experience – Minimum 2 yrs.

Position Type- Permanent

Who “Crumps” is?

The Crump Group Inc. is a family-owned and operated premium pet treatmanufacturer. Started in 2006, we have successfully established 3 market leading brands (Caledon Farms, Crumps Naturals & Dog Delights) distributed throughout Canada and the United States. We are looking for an experienced Sales Analyst to aid in the growth of our brands in Canada and United States.

· Work in a category that is consistently growing

· Target consumers that LOVE their pets

· Impact sales lead strategy for all of North America

· Drive relevance and growth of owned channel ecommerce sales

· Impact community & culture in a positive way.

What you’ll do

The Sales Analyst is accountable for the achievement of account-specific goals including volume and trade objectives, forecast accuracy, promotional execution, distribution targets, new item speed to shelf. The Sales Analyst position is responsible to deliver innovative, fast-based solutions for their retail customers and the broker network. This position is responsible for supporting customer implementation, analyzing customer sales & providing recommendations, managing key private label & strategic branded customers. This Sales Analyst role will be directly supporting the Director of Sales in day-to-day tasks.

• Support implementation/execution of all private label initiatives. This includes leading customer calls, organizing internal cross functional team and responsible for meeting customer deadlines
• Manage strategic ecommerce customers which includes analyzing sales data, selling in new products and recommending advertising strategy.
• Achievement of sales objectives and specific volume/net sales goals through execution of account plans and brand strategies.
• Focus on achievement of optimal AMPS (assortment, merchandising, price, promotion and shelving) by account.
• Manage trade funds to support marketing and promotional plans, determining pricing and distribution and negotiating with key accounts in a direct and in-direct sales environment
• Responsible for forecasting promotional activity and new listings through associated tools
• Develop and deliver customer plans to achieve objectives within budget, and short & long-term solutions through best practice thought leadership.
• Present annual marketing/Business plans to customers and execute plans.
• Collaborate with internal teams to align with brand and category objectives and develop go-to-market retail strategy to deliver execution excellence
• Collaborate with Customer Service, Demand Planning, Finance to manage deductions and supply chain both to deliver goods in timely and efficient manner with on time and in full payment
• Manage broker partners through regular meetings (in person and virtual), scorecard creation and execution and clear communication and follow-up to ensure execution excellence.
• Support various tradeshows through set up and selling-in future opportunities
• Help to support annual marketing/Business plans to customers and execute plans.

What you’ll bring to Crumps?

• Flexible can-do attitude that will wear multiple hats to support overall growth of the company Knowledge of trade promotion management and customer and business impacts
• Ability to lay out practical and logical assortment plans based on retail space, inventory turn, and sell through
• Ability to tell a holistic story verse taking a transactional approach.
• Demonstrated ability to negotiate and influence outcomes with both internal and external contacts.
• Results Oriented

Required Experience:

• A team-player with a winning attitude. One who share best practices and is open to learn from other team members
• A thought leader who leverages data and resources with account and peers.
• Creative and persistent in managing accounts through innovative sales programs and overcoming obstacles
• Goal-oriented: Take initiative to build rapport, establish account-specific plans, and achieve/exceed sales goals.
• A strong communicator: Both verbally to build retailer relationships, and in writing to accomplish follow-up. Strong listening skills and adaptability to adjust style and message based on customer cues.

You have…

• Bachelor’s degree (preferred) or equivalent work experience
• Minimum 3 years relevant experience within CPG with some interaction at a Customer Headquarter Level. Existing network of relevant relationships within the Canadian retail marketplace
• Understanding of CPG industry sector and competitive landscape preferred.
• Ability to portray a confident and winning attitude in challenging business
• Excellent verbal and written skills.
• Proficient in Microsoft office, including PowerPoint and Excel, required.
• Ability to apply financial data to make decisions and influence outcomes. This includes margins, retail math, forecast/projections, velocities, and other analytical skills not mentioned.
• Trade Show experience
• Supply Chain experience
• Knowledge of Retail Link and Vendor Central preferred

· Hardworking

· Willing to learn and move up through the company

• Analytical (good with Microsoft Office & sales portals (Neilson, Vendor Central, Retail Link)
• CPG experience would be great either in sales or supply chain
• Experience building and presenting customer presentation

What Crumps offers

• Competitive salary, including a target bonus and an impressive benefits package!
• Comprehensive health, dental & vision insurance, with options to fit you & your family’s needs
• Casual office dress code
• Training & tuition reimbursement program, because continuing to learn matters and we support your development
• A dynamic, ambitious, fun and PAWsitive work environment
• The opportunity and responsibility to grow with the company.

EEO
At Crumps, we are committed to an inclusive workplace where diversity in all its forms is championed. Crumps is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you require special accommodation, please let us know.

Job Type: Full-time

Benefits:

• Dental care
• Extended health care
• Vision care

Schedule:

• 8 hour shift

Work Location: Hybrid remote in Mississauga, ON

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