What we have to Offer:

This position is a onsite position, working in the Kitchener office

• Early departures on Friday
• Flexible work hours
• Bonus program
• Casual work environment
• Employee benefits
• Voluntary RRSP program with company match
• Excellent employee discount on premium archery equipment and accessories
• Social committee events and activities i.e., annual golf tournament, food trucks, axe throwing
• Tuition reimbursement and skills training

Excalibur Crossbow is part of the Pure Archery Group which is a leading manufacturer of premium archery products that are distributed worldwide. Our current production locations include Oregon, Montana, and Canada, with a distribution/service center in Michigan. These widespread locations provide best-in-class service for dealers and consumers.

Consisting of a diverse group of premium archery brands, Pure Archery Group provides accuracy-focused, performance-driven, and durable archery products to customers worldwide. These products include the most accurate compound bows suited for nearly every archer in the Bowtech and Diamond brands, as well as premium crossbows and accessories by Excalibur Crossbow. Rounding out the line are industry-leading archery accessories from Black Gold sights, TightSpot quivers, Ripcord arrow rests, as well as a full line of Octane products.

Excalibur Crossbow was founded in 1983 and we have been producing crossbows that are accurate, powerful, and reliable, for over 39 years.

What you will do:

The Multi-Media Graphic Designer is a unique position in that it provides the opportunity to manage design projects and solutions from strategy to final delivery, for multiple products in multiple formats for the Pure Archery Group line of products. This position is instrumental in creating, implementing, and utilizing brand style guides to enhance brand message and feel, ensuring quality and timely delivery.

Primary Duties:

· Graphic Design – Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts.

· Content development management for dedicated brand on our owned properties - develop and design Graphic video/interactive content for print, exhibition, website, advertisements, and social media.

· Graphic Management – Manage Graphic aspects of brand and product projects, from producing the Graphic strategy, to developing the approved Graphic look, feel and messaging. Also, responsible for implementation on all platforms.

The Multi-Media Graphic Designer will be responsible to create core assets such as the following, but not limited to:

• graphic/logo’s
• product badging/artwork
• consumer packaging artwork
• product slicks, poster, white papers
• full catalogs
• event, presentation, sales materials, quick-reference guides
• digital ad units, banners, website assets, social framing, etc.

Where this position separates itself from the traditional “Graphic Designer” role is managing all aspects of brand digital content. This begins with the development of the digital strategy and being responsible for updating all digital ‘owned’ properties. This includes, but not limited to:

• Websites
• Specific product pages
• Blogs
• Rotation banners
• Ecommerce
• Display ads
• Announcements
• News updates
• Product info
• Quizzes

This is imperative to ensure all time-sensitive collateral is updated in a timely manner and the content reflects our marketing initiatives to drive online engagement and sales. We want our owned properties to be populated before or at the same time we go public on our social platform.

• Responsible for supporting and adhering to company policies and procedures
• Maintains up-to-date knowledge of department and industry
• Ensures all graphics are developed, delivered, and published on time across all digital platforms
• Accommodates other interdepartmental design requests
• Creates designs for Social Team, Product Marketing Team, and Corporate Team, as needed

Qualifications Required Are:

• A minimum of 4 years of graphic design experience, or an equivalent combination of education and experience
• Trained in general design principles, including layout, typography, photograph manipulation, document resolution, vector graphics, etc.
• Strong graphic design and layout skills and experience
• Proficient in creating and modifying a wide range of files in the Adobe Design Suite, including InDesign, Photoshop, and Illustrator
• Knowledge of marketing principles and processes preferred
• Knowledge of common industry terminology
• Excellent oral and written communication skills to obtain objectives
• Proficiency in Adobe Design Suite
• Working experience using Microsoft Word, Excel, PowerPoint, and Outlook
• Familiarity with Mac and PC operating systems
• Bow product knowledge or the ability to learn product details
• Ability to conceptualize, design, present and execute modern, sophisticated tactile and digital design and social media experiences, including identity systems, 2D and 3D branding, illustration and campaign assets
• Planning and organizing abilities
• Problem-solving skills. Demonstrated ability to manage multiple projects. Keen attention to detail
• Ability to effectively prioritize and execute tasks in a high-pressure environment
• Experience working in a team-oriented, collaborative environment
• Ability to work with minimal supervision
• Ability to work collaboratively and maintain effective working relationships with co-workers, customers, and vendors
• Must have a portfolio available to view
• Ability to receive feedback from team in a positive manner
• Ability to prioritize workload
• Able to maintain confidentiality

Skills / Experience Not Required, but Definitely Assets:

• Interest in the outdoors, with an emphasis on hunting
• An engagement and participation in the archery aspect of the outdoors

Excalibur is committed to complying with the Accessibility for Ontarians with Disabilities Act and its regulations, and the Ontario Human Rights Code throughout the entire employment cycle. If you require accommodation at any stage in the recruitment process, please let us know.

Job Types: Full-time, Permanent

Salary: $50,000.00-$60,000.00 per year

Benefits:

• Casual dress
• Company events
• Dental care
• Extended health care
• Life insurance
• RRSP match
• Vision care

Schedule:

• 8 hour shift
• Day shift

Supplemental pay types:

• Bonus pay

Experience:

• Graphic design: 4 years (required)

Work Location: One location

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