Copywriter Job at SSENSE

SSENSE Montréal, QC

Company Description


SSENSE (pronounced [es-uhns]) is a global technology platform operating at the intersection of culture, community, and commerce. Headquartered in Montreal, it features a mix of established and emerging luxury brands across womenswear, menswear, kidswear, and Everything Else™.

SSENSE has garnered critical acclaim as both an e-commerce engine and a producer of cultural content, generating an average of 100 million monthly page views. Approximately 80% of its audience is between the ages of 18 to 40. It is privately held and has achieved high double digit annual growth and profitability since its inception.


Job Description


Reporting to the Manager of Chinese Content & Localization, the Specialist, Creative Copywriting is responsible for creating the written content and localization strategies across various customer touchpoints. They will help conceptualize, present and execute compelling written content for our marketing channels, in line with SSENSE guidelines, quality standards, and fast turnaround time. The ideal candidate is a strategic thinker with meticulous attention to detail, has a deep understanding of effective commercial messaging, and strong collaboration and communication skills.

Responsiblities

Copywriting - 80%

  • Write copy that inspires action and fits creative briefs for newsletters, web and in-app messaging and notifications, digital ads, SEO-driven landing pages copy such as designer and categories descriptions, as well as e-commerce copy, as needed
  • Collaborate with producers to establish, maintain, and sign-off on production schedules
  • Maintain marketing and sales production schedules up-to-date and take responsibility for the deliveries
  • Ensure content is consistent, accurate, and properly written or adapted and meets deadlines, capacity and quality targets
  • Execute on content strategies for ad-hoc requests and projects
  • Help to establish and apply the SSENSE tone and voice across all work; ability to guide other writers/project owners on the voice and tone
  • Ensure the consistency of the brand and highest quality of copywriting across all projects

Content Development & Optimization- 20%

  • Participate in the elaboration of content innovation ideas and workflow development initiatives; suggest new creative avenues and execute on them
  • Work cross-functionally on voice development initiatives and other messaging-centric projects
  • Apply data-driven insights when available to your writing and creative approaches
  • Stay up-to-date on SSENSE processes, point of view, and help drive the creative direction forward
  • Collaborate on writing efforts in support of the implementation, and updates of tone, approaches, and stylistic guidelines for the Chinese marketing channels
  • Develop messaging frameworks that meet project KPIs; test and iterate when necessary
  • Work to align concepts across disciplines and teams through brainstorms and collaboration

Qualifications
  • Bachelor’s degree in Advertising, Chinese Literature, Marketing, Journalism or a related field
  • A minimum of 2 years experience in delivering against creative briefs in Chinese writing and adaptation
  • Chinese writing and adaptation
  • Mastery of Chinese grammar, spelling, and usage including the ability to craft culturally-sensitive texts
  • Excellent verbal and written skills
  • Excellent grasp of SEM, SEO, and content marketing strategies

Skills

  • Detail-oriented and versatile writer
  • Strong research and conceptualization skills
  • Ability to work effectively to meet tight deadlines
  • Team player with great communication and interpersonal skills
  • Creative and agile thinker who is self-motivated and collaborative
  • Knowledge of fashion design, styles, and designers a must
  • Keen understanding of different audience types to be able to write thoughtful and relevant copy across a variety of channels and mediums



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